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Four points to note when choosing an online payment gateway, collect them quickly

Four points to note when choosing an online payment gateway, collect them quickly

1. Whether you need a payment gateway with regular fees

Digital products are often sold through subscriptions. For example, processing credit card payments online some artists sell memberships that allow access to proprietary content, such as songs, videos, and books.

Even if you do not sell subscription-based products now, it is possible that we may want to keep this technical possibility open for businesses to decide later. In the fast-moving world of electronic information commerce, the more options you have to choose from, the better.

2. Security of the payment gateway

If your customer can think that his information is not secure on your site, they will not buy from you themselves.

Please obtain a payment gateway that complies with the current standards of network security management in our country. In order to comply with industry standards for the development of payment processing methods, payment gateways must be PCI compliant.

This indicates that the software complies with current national security technology standards for encryption and transmission of customer-provided data. Look for the PCI service provider level on the gateway's compliance page.

3. Focus on risk control and anti-fraud

Use machine learning to stop fraudulent purchases. Whether you choose a gateway with fraud insurance, a gateway with machine learning algorithms, make sure you protect covered digital products before registering.

4. Analytics will help you earn more money

Choose a payment gateway with reporting capabilities to help you identify popular products, high-spending customers, and other relevant sales data.

By identifying popular products through analytics, you can learn to devote more information resources to managing some promotions through online social media advertising companies.